Crafting Impactful Messaging for Anti-Displacement

What motivates people to take action? Learn how to build and amplify your anti-displacement narrative!

This training will discuss narratives and messaging that centers what is most impactful for different audiences. What will resonate with one group of people might not have the same effect on another. We’ll talk about the ways you can bridge your issue by looking at current narratives and how to counter opposing narratives by using examples from existing anti-displacement campaigns.

We’ll close out the training with an interactive exercise to help you craft your message for different audiences to have maximum impact.

Presented by: Melanie Breault (she/her), ANHD’s Communications Manager